PEMBERDAYAAN USAHA KECIL DAN MENENGAH DALAM PEMBANGUNAN EKONOMI MASYARAKAT DI KELURAHAN MALALAYANG II KECAMATAN MALALAYANG KOTA MANADO

Abstract

ABSTRACT
Empowerment is a series of activity processes to strengthen and or optimize the empowerment of people
who have problems. The purpose of this study is how to empower small and medium businesses in the
economic development of the community in Malalayang II Village, Malalayang District, Manado City.
This research uses qualitative research. Data sources used are primary data and secondary data. Data
collection techniques used were interviews, observation and documentation. And analysis techniques used
according to data analysis techniques used according to Bogdan and Biklen 1982. The results of the study
show that empowerment can increase the economic level of SMEs in the Malalayang II Village.
Empowerment programs truly directed will be given directly to SMEs who need and who deserve to be
empowered in order to develop their businesses into bigger and better businesses.
Kata Kunci : Empowerment, UKM, Economic Development, Community