PENGARUH IKLAN POLITIK DALAM PEMILIHAN ANGGOTA LEGISLATIF DI KECAMATAN MOTOLING BARAT KABUPATEN MINAHASA SELATAN
Abstract
In Indonesia increasingly important political advertising used by politicians in local elections and
presidential elections, but also not free from controversy. Order to determine the effect of political
advertising in the election of legislators in South Minahasa Regency Motoling more specifically in the
district west.
This type of research is the use of qualitative research, which is a type of research that is used to
examine the object in which the researcher is as. the number of respondents who becomes the object of
study is 50 people
The results showed political advertising in the legislative elections have considerable influence, in plain
view of political advertising is a political force in communicating with the people who became the
object of political advertising.
Keywords: Advertising Politics, Legislative Elections
presidential elections, but also not free from controversy. Order to determine the effect of political
advertising in the election of legislators in South Minahasa Regency Motoling more specifically in the
district west.
This type of research is the use of qualitative research, which is a type of research that is used to
examine the object in which the researcher is as. the number of respondents who becomes the object of
study is 50 people
The results showed political advertising in the legislative elections have considerable influence, in plain
view of political advertising is a political force in communicating with the people who became the
object of political advertising.
Keywords: Advertising Politics, Legislative Elections
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Program Studi Administrasi Publik, Fakultas Ilmu Sosial dan Politik, Universitas Sam Ratulangi Manado
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