THE CUSTOMER TESTIMONIAL REVIEW OF OPPO SMARTPHONE USER IN MANADO

Abstract

The purpose of this research is to know The Customer Testimonial Review of Smartphone Brand at OPPO user in Manado. In accordance to achieve the purpose of this research, the testimonial was interviewed to 21 informants of OPPO Smartphone user. An in-depth interview is an unstructured one-to-one discussion session between a trained interview and a respondent, (Hair, Money, and Samouel, 2007). Based on the research result and discussion following conclusions can be drawn: most informants are satisfied with the OPPO smartphone, based on the features, performance, camera quality, design, sound, and comparable to its price. But one of the informant complain about the casing frame that easily peeled of and the unlock button are easily broken.