Prasetyaningrum, Indah Dwi, Universitas Muria Kudus, Indonesia

• JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol. 10 No. 1 (2023): JMBI UNSRAT Volume 10 Nomor 1 - Articles
  ANALYSIS OF THE INFLUENCE OF PROMOTION, QUALITY OF SERVICE, ELECTRONIC WORD OF MOUTH, AND BRAND IMAGE ON CONSUMER BUYING INTEREST ON LAZADA E-COMMERCE SITE IN SEMARANG CITY
  Abstract  PDF