Maatota, Fyolin T., Sam Ratulangi University, Indonesia
-
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 4 (2019): JE VOL 7 NO 4 (2019) - Articles
CONTENT ANALYSIS OF STORYTELLING ELEMENTS AND BRAND ARCHETYPE OF LINKEDIN AD CAMPAIGN
Abstract PDF