Kalangie, Christian I., Sam Ratulangi University, Indonesia

• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 4 (2019): JE VOL 7 NO 4 (2019) - Articles
  ANALYSIS OF THE FACTORS THAT DRIVE CUSTOMER WILLINGNESS TO PURCHASE AT PREMIUM PRICE OF NIKE’S PRODUCT (CASE STUDY AT NIKE’S SPORT SHOES)
  Abstract  PDF