Selan, Claudia V. P., Sam Ratulangi University, Indonesia

• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 9 No. 4 (2021): JE. Vol 9 No 4 (2021) - Articles
  THE EFFECTS OF GUERILLA MARKETING ON CONSUMER PURCHASE INTENTION WITH BRAND AWARENESS AS A MEDIATING VARIABLE IN PT. SOLUSI TRANSPORTASI INDONESIA (GRAB)
  Abstract  PDF