Umboh, Frederik Jibrael, University of Sam Ratulangi Manado, Indonesia
-
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 4 No. 2 (2016): JE Vol.4 No.2 (2016) Hal. 395-517 - Articles
THE INFLUENCE OF BRAND IMAGE AND ADVERTISING ON CONSUMER BUYING BEHAVIOR IN TELKOMSEL 4G PACKAGE PLAN
Abstract PDF