Bhisana, Reynaldo Putra, Universitas Sam Ratulangi, Indonesia
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Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 12 No. 01 (2024): JE. Vol. 12 No 1 - Articles
THE INFLUENCE OF HOST CREDIBILITY, INTERACTIVITY AND LIMITED-TIME OFFER ON PURCHASE DECISION OF FASHION IN TIKTOK LIVE STREAMING SHOPPING
Abstract pdf