Machmoed, Vitto Jarzal Zendling, Universitas Sam Ratulangi Manado Sulawesi Utara, Indonesia

• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 4 (2022): JE. VOL 10 NO 4 (2022) - Articles
  DOES TECHNOLOGY MATTER IN THE WORLD OF LOYALTY? RESEARCH OF SELF SERVICE TECHNOLOGY AND CUSTOMER LOYALTY (CASE STUDY : BURGER KING MANADO)
  Abstract  pdf