ANALISIS SUKU BUNGA KREDIT KEPADA KONSUMEN PADA PT.TRIDJAYA MULIA SUKSES MANADO

Abstract

We know that every company aims to survive and thrive. Goals can be achieved through
efforts to maintain and even increase profits. Profits can only be achieved if the company
can maintain and increase the sales volume of goods and services sold. The purpose of this
study is to determine the effect of lending rates to consumers. The interest rate is the price
of the use of money or loan services or can also be viewed as rent or use of certain term
money. And the consumer is any user of goods / services available in the community either
for their own interests, family, or other living creatures. The type of research used in this
study is quantitative research. Based on the results of research on PT.Tridjaya Mulia
Success when the money or the amount of money is greater than the amount of money
needed then the price of goods or services will tend to rise and vice versa. If the inflation
rate creeps up, the interest rate or the price of money offered will tend to increase.

Keywords: Interest Rate of Credit to Consumer