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Mujahidah, A.S. and Tan, P.H.P. 2021. THE INFLUENCE OF COUNTRY-OF-ORIGIN IMAGE, BRAND IMAGE, AND BRAND EVALUATION ON PURCHASE INTENTION TOWARDS NIKE BRAND IN JABODETABEK. JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). 8, 1 (Jun. 2021). DOI:https://doi.org/10.35794/jmbi.v8i1.34135.