TRANSFORMASI PERILAKU KONSUMEN DI ERA DIGITAL: STUDI DAN IMPLIKASI UMKM SAMBAL DEDE SATOE. JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi)., [S. l.], v. 10, n. 3, p. 1789–1795, 2023. DOI: 10.35794/jmbi.v10i3.50505. Disponível em: https://ejournal.unsrat.ac.id/v3/index.php/jmbi/article/view/50505. Acesso em: 8 oct. 2026.