SIHOTANG, Nadia Sriwahyuni; LAOH, Esry O.H.; KAUNANG, Rine. PENGARUH PROMOSI MEDIA SOSIAL, WORD OF MOUTH DAN KUALITAS PELAYANAN TERHADAP LOYALITAS KONSUMEN BURGER KING DI KOTA MANADO. JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi)., [S. l.], v. 9, n. 1, 2022. DOI: 10.35794/jmbi.v9i2.42369. Disponível em: https://ejournal.unsrat.ac.id/v3/index.php/jmbi/article/view/42369. Acesso em: 16 jan. 2026.