KARYADI GUNAWAN; FADHMA, Rizkya; NAPITUPULU, Ruth Artha Sovia; ULYA ZAEN CAHYANI; YOGA TRIWIKANANDA; ISTIJANTO. AN EXTENDED TPB MODEL OF GREEN HOUSING PURCHASE INTENTION: EVIDENCE FROM INDONESIA’S URBAN HOUSING MARKET. JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi)., [S. l.], v. 13, n. 1, p. 302–316, 2026. DOI: 10.35794/jmbi.v13i1.66316. Disponível em: https://ejournal.unsrat.ac.id/v3/index.php/jmbi/article/view/66316. Acesso em: 17 apr. 2026.