Muliani, A., Yolanda Masnita and Kurniawati (2025) “DIGITAL MARKETING AND AFFILIATE MARKETING IN THE INTENT TO PURCHASE BANKING SERVICES: THE ROLE OF TRUST AND CONSUMER ENGAGEMENT”, JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi), 12(2), pp. 1084–1096. Available at: https://ejournal.unsrat.ac.id/v3/index.php/jmbi/article/view/62776 (Accessed: 22 March 2026).