Patria, Danet, Hendra Achmadi, Dewi Wuisan, and John Tampil Purba. “HOW BRAND ENGAGEMENT, BRAND EXPERIENCE ON BRAND LOYALTY THROUGH BRAND TRUST AND BRAND COMMITMENT: SPOTIFY ONLINE MUSIC EVIDENCE”. JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). 10, no. 3 (September 30, 2023): 1694–1710. Accessed November 13, 2024. https://ejournal.unsrat.ac.id/v3/index.php/jmbi/article/view/50319.