PERBANDINGAN TINGKAT KESEJAHTERAAN PETANI KENTANG DILIHAT DARI SALURAN PEMASARAN YANG BERASAL DARI DESA MAKAARUYEN KECAMATAN MODOINDING

Rilia R. Dongi, Joachim N.K. Dumais, Esry O.H. Laoh, Lorraine W. Th. Sondakh

Abstract


ABSTRAK
RiliaRibkaDongi . Comparison of Potato Farmers Welfare Level Seen From
Marketing Channels Originating in the Makaaruyen Village Modoinding Sub District
.Under Guidance Ir . Joachim N. K. Dumais , ME as chairman , Dr . Ir .Esry O. H.
Laoh , MS and Lorraine W.Th. Sondakh , SP ., MP as member .
The objective of this research is to determine the welfare level of potato farmers based
on marketing channels of potatoes in Makaaruyen Village Modoinding Sub District.
This research was conducted in Makaaruyen Village Modoinding Sub District , occurred in
March of 2014. Data collected in this study are primary and secondary data . Primary data
were obtained from 40 respondents potato farmers , and secondary data obtained from the
institutions associated with this study that is BP3K District of Modoinding , Modoinding
District Office , and BKKBN Manado. Data collecting used simple random sampling method.
The research result showed that there were 2 marketing channel that can be compared
statistically namely :
1. Channel 1 : Farmer collecting trader consumer
2. Channel 2 : Farmer collecting trader retailer consumer
T test result indicated that at marketing channel 1 is larger than the farmer welfare level at
marketing channel 2.

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DOI: https://doi.org/10.35791/cocos.v4i6.4819

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