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Issue Title
 
Vol 5, No 1 (2017): JE VOL. 5 NO 1 (2017) HAL. 115 - 233 THE EFFECT OF BRAND EQUITY AND PRODCUT QUALITY TOWARD CONSUMER’S PURCHASE DECISION (CASE STUDY: J.CO DONUTS & COFFEE MANADO) Abstract   PDF
Christika Kiling, Ferdinand F. J. Tumewu
 
Vol 4, No 1 (2016): JE Vol.4 No.1 (2016) Hal. 1097-1220 THE EFFECT OF BRAND EQUITY ON CONSUMER BUYING BEHAVIOR IN STARBUCKS MANADO TOWN SQUARE Abstract   PDF
Janet Devina Koapaha, Johan Tumiwa
 
Vol 1, No 4 (2013): Jurnal EMBA, HAL 462 - 581 THE EFFECT OF BRAND EQUITY ON PRICE PREMIUM OF APPLE IPHONE Abstract   PDF
Matthew Whampy Limpele Jacques
 
Vol 3, No 3 (2015): Jurnal EMBA, HAL 483 - 607 THE EFFECT OF BRAND IMAGE, AFTER SALES SERVICE AND PROMOTION MIX ON CONSUMER BUYING BEHAVIOR AT PT. HASJRAT ABADI MANADO TENDEAN Abstract   PDF
Brenda Kathleen Lolowang
 
Vol 5, No 2 (2017): JE VOL. 5 No. 2 (2017) HAL. 235 - 362 THE EFFECT OF BRAND IMAGE, PERCEIVED PRCE, AND PERCEIVED QUALITY ON CONSUMERS’ PURCHASE DECISION OF POND’S SKIN CARE PRODUCT Abstract   PDF
Nidia Sri Cahyani, S L.H.V.J Lapian, Johan Tumiwa
 
Vol 1, No 4 (2013): Jurnal EMBA, HAL 1054 - 1164 THE EFFECT OF BRAND IMAGE, PRICE AND PERCEIVED QUALITY ON CUSTOMER PURCHASE INTENTION IN PLANET SURF, MANADO Abstract   PDF
Pingkan Theodora Kaunang
 
Vol 9, No 4 (2021): JE. Vol 9 No 4 (2021) THE EFFECT OF BRAND IMAGE, PRICE PERCEPTION, AND PROMOTION ON PURCHASE DECISION AT PIZZA HUT IN MANADO Abstract   PDF
Indri F. A Senduk, Joy E. Tulung, Fitty Valdie Arie
 
Vol 3, No 2 (2015): Jurnal EMBA, HAL 247- 374 THE EFFECT OF CAR, NPL AND BOPO ON PROFITABILITY AND STOCK RETURNS IN THE BANKING LISTED ON THE INDONESIA STOCK EXCHANGE IN 2009-2013. Abstract   PDF
Nahdia Kinanti Muhamad
 
Vol 3, No 3 (2015): Jurnal EMBA, HAL 483 - 607 THE EFFECT OF COMPENSATION, LEADERSHIP, WORK ENVIRONMENT, AND TRAINING ON EMPLOYEE PERFORMANCE OF BANK SYARIAH MANDIRI MANADO Abstract   PDF
Danang Afif Laksmana, S.L.H.V. Joyce Lapian, Ferdinand Tumewu
 
Vol 1, No 4 (2013): Jurnal EMBA, HAL 936 - 1053 THE EFFECT OF CONSUMER CONFUSION ON BRAND LOYALTY ON LOW INVOLVEMENT PRODUCT CATEGORY Abstract   PDF
Christian Tamburian
 
Vol 9, No 3 (2021): JE. Vol 9 No 3 (2021) THE EFFECT OF CONSUMER TRUST AND PERCEIVED VALUE ON PURCHASE INTENTION OF ONLINE THRIFT SHOPS IN MANADO Abstract   PDF
Dzaky Khairy Fandy, David P. E. Saerang, Emilia M. Gunawan
 
Vol 7, No 1 (2019): JE VOL 7 NO 1 (2019) THE EFFECT OF CORPORATE REPUTATION TOWARD BRAND LOYALTY OF GOJEK MANADO Abstract   PDF
Sendy A. Lenak, S.L.H.V. Joyce Lapian, Farlane S. Rumokoy
 
Vol 5, No 3 (2017): JE VOL 5 NO 3 (2017) HAL 3885 THE EFFECT OF CREDIT RATING ANNOUNCEMENT TO MARKET REACTION Abstract   PDF
Eunike . Zega, James D.D Massie, Hizkia H.D Tasik
 
Vol 7, No 4 (2019): JE VOL 7 NO 4 (2019) THE EFFECT OF CUSTOMER PARTICIPATION ON CO-CREATION OUTCOME OF ONLINE TRANSPORTATION IN MANADO Abstract   PDF
Maureen B. K. Lumempouw, James D. D. Massie, Merinda H. C. Pandowo
 
Vol 10, No 2 (2022): JE. Vol 10 No 2 (2022) THE EFFECT OF CUSTOMER PERCEIVED VALUE, CUSTOMER TRUST, AND CUSTOMER SATISFACTION ON REPURCHASE INTENTION OF SERVICES PROVIDED BY SHOPEE ONLINE SHOP Abstract   PDF
Greisela Elga Mogea
 
Vol 7, No 4 (2019): JE VOL 7 NO 4 (2019) THE EFFECT OF CUSTOMER PERCEPTION AND CUSOMER ATTITUDE TOWARDS MOBILE IN-APPLICATION ADVERTISING Abstract   PDF
Devinda Viclisika, Fitty Valdi Arie
 
Vol 2, No 3 (2014): Jurnal EMBA, HAL 236 - 360 THE EFFECT OF CUSTOMER SATISFACTION, CUSTOMER LOYALTY, AND BRAND COMMITMENT ON WORD OF MOUTH OF WALL’S ICE CREAM IN MANADO Abstract   PDF
Citra Pingkan Kindangen, Merinda Pandowo Pandowo
 
Vol 10, No 1 (2022): JE. Vol 10 No 1 (2022) THE EFFECT OF CUSTOMER SATISFACTION ON REPEAT PURCHASE INTENTION (CASE STUDY: DISHWASHING SOAP IN SUB-DISTRICT POIGAR) Abstract   PDF
Praisethy M. Mawitjere, Joy E. Tulung, Shinta J. C. Wangke
 
Vol 5, No 2 (2017): JE. VOL 5. NO.2 (2017). HAL. 487 - 611 THE EFFECT OF CUSTOMER TRUST, BRAND IMAGE, AND SERVICE QUALITY ON CUSTOMER LOYALTY OF AIRLINES E-TICKET SERVICE (A STUDY ON TRAVELOKA) Abstract   PDF
Andreas Markus Tumewu, Sifrid Pangemanan, Ferdinand Tumewu
 
Vol 2, No 3 (2014): Jurnal EMBA, HAL 001 - 115 THE EFFECT OF DESTINATION IMAGE AND TOURIST SATISFACTION ON INTENTION TO REVISIT IN LEMBEH HILL RESORT Abstract   PDF
Pamela Pantouw, Sifrid S. Pangemanan
 
Vol 3, No 2 (2015): Jurnal EMBA, HAL 758- 883 THE EFFECT OF DISCIPLINE, LEADERSHIP, AND MOTIVATION ON EMPLOYEE PERFORMANCE AT BPJS KETENAGAKERJAAN SULUT Abstract   PDF
Brigita Ria Tumilaar
 
Vol 3 (2015): Jurnal EMBA, HAL 500- 628 THE EFFECT OF DISTRIBUTION CHANNEL SALES VOLUME IN PT.VARIA INDAH PARAMITHA MANADO Abstract   PDF
Revino E. Wolok, Silvya L. Mandey, Christoffel Kojo
 
Vol 2, No 3 (2014): Jurnal EMBA, HAL 001 - 115 THE EFFECT OF DUAL ROLE WOMAN PERFORMANCE AS A CIVIL SERVANT IN THE LEVEL OF GOVERNMENT TOMOHON Abstract   PDF
Swingli Mait, Peggy Adeline Mekel
 
Vol 3, No 2 (2015): Jurnal EMBA, HAL 1008 - 1123 THE EFFECT OF EARNINGS PER SHARE (EPS) & RETURN ON EQUITY (ROE) ON STOCK PRICE OF BANKING COMPANY LISTED IN INDONESIA STOCK EXCHANGE (IDX) 2010-2014 Abstract   PDF
Mohamad Rianto Talamati, Sifrid S Pangemanan
 
Vol 9, No 3 (2021): JE. Vol 9 No 3 (2021) THE EFFECT OF EDUCATION, INCOME AND EXPERIENCE ON EMPLOYEE ACHIEVEMENT AT SAM RATULANGI UNIVERSITY Abstract   PDF
Glorya p. Tintingon, Paulus Kindangen, Maria V. J. Tielung
 
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