STRATEGI PENGEMBANGAN POTENSI WISATA RELIGIUS BUKIT KASIH TOAR LUMIMUUT KANONANG KABUPATEN MINAHASA

Abstract

Abstract: a reliable regional tourism industry should have a marketing concept in the form of
management applied to seize the tourism market. The purpose of this study was to determine how the
strategy of development of religious tourism potential Hill Love Toar Lumimuut Kanonang ".
This study uses survey research aims to examine all the elements involved in the management and
development of the Mount of Love. Location done in the village Kanonang, namely the attraction of
religion "Hill Love Toar Lumimuut". For the primary source of data, the number of respondents was
taken 100 500 visitors and 50 100 merchants.
The results showed Hill Love Kanonang should be able to optimize the potential or become competitive
advantages and capabilities Hill Love Kanonang management should be encouraged and become better.
Keywords: Development of Tourism Potential