PENGARUH LABA AKUNTANSI, PERTUMBUHAN PENJUALAN, DAN KAPITALISASI PASAR TERHADAP RETURN SAHAM PADA IDX PERINDUSTRIAN TAHUN 2016-2020

Abstract

This study aims to determine the effect of accounting profit, sales growth, and market capitalization on stock returns in IDX Industry 2016-2020. This type of research is quantitative associative which is to determine the relationship between two or more variables in the study. The type of data used is secondary data, namely data obtained from the IDX, IDN Finance, Yahoo Finance and the websites of each company. By using purposive sampling technique that is with certain criteria and obtained 31 companies that will be used as research samples. The data analysis method used multiple linear regression analysis with descriptive statistical tests, classical assumption tests, coefficients of determination, and hypothesis testing. The results show that simultaneously, accounting profit, sales growth, and market capitalization have an effect on stock returns. Partially, accounting earnings have an effect on stock returns. And sales growth and market capitalization have no effect on stock returns.