PERSEPSI MASYARAKAT TERHADAP DAMPAK SOSIAL EKONOMI DARI PERUSAHAAN PERKEBUNAN KELAPA SAWIT PT. HENRISON INTI PERSADA KABUPATEN SORONG PAPUA BARAT
DOI:
https://doi.org/10.35791/agrsosek.14.1.2018.19450Keywords:
people's perception, socio-economic impact, Sorong regency, West PapuaAbstract
This study aims to determine the public perception of the socio-economic impact of oil palm plantation company PT. Henrison Inti Persada in Sorong district of West Papua. This research was conducted from February to April 2017. The data used are primary data and secondary data. This research was conducted with in-depth interview technique with 30 (thirty) respondents in this case the people living around this company operate and also use observation and literature study. The data obtained will be analyzed using descriptive analysis which each answer is tested and tested using Likert scale. The results of this study indicate that the index of public perceptions on the socio-economic impact of oil palm plantation companies PT. Henrison Inti Persada is at 81.11% and is relatively high, meaning the existence of oil palm plantation company PT. Henrison Inti Persada has a social and economic impact that must be increased again to the community, because every indicator has a positive impact as well as the negative impact that must be viewed by the oil palm plantation company PT. Henrison Inti Persada.References
Ambadar, Jackie. 2008. CSR dalam Praktik di Indonesia. Jakarta: PT. Elex Media Komputindo.
Effendi, Unong Uchjana. 2000. Ilmu Komunikasi, Teori dan Praktek. Bandung: PT. Remaja Rosdakarya.2001. Dimensi Komunikasi. Bandung: PT. Remaja Rosdakarya.
H. Kaelan. 2005. Metode Penelitiaan Kualitatif Interdisipineer Bidang Sosial, Budaya, Filsafat, Seni dan Humaniora.Yogyakarta: Paradigma.
Hadi, Agus Purbathin. 2001. Hubungan Antara Komunikasi Publik Perusahaan dan Sikap Komunitas Setempat (Kasus Perusahaan Pertambangan di Nusa Tenggara Barat). Tesis. Program Pasca Sarjana. Institut Pertanian Bogor.
Herlin, Fauzia. 2008. Analisis Tanggung Jawab Sosial Perusahaan (Corporate Social Responsibility/ CSR) sebagai Upaya Pengembangan Masyarakat (Studi Kasus Pengembangan Perekonomian Lokal Melalui Program Kemitraan PT. ANTAM Tbk di
Tanjung Barat, Jakarta). Skripsi. Program Studi Komunikasi dan
Pengembangan Masyarakat. Institut Pertanian Bogor.
. 2012. Persepsi ; Pengertian, Definisi dan Faktor yang Mempengaruhi. http://www.duniapsikologi.com/perseps
i-pengertian-definisi-dan-faktor-yangmempengaruhi/.
Diakses 2 Juni 2016.
. 2011. Jenis-Jenis Persepsi, Dinamika Persepsi, Prinsip-Prinsip & Determinasi Persepsi. http:// www.Psychologymania .com /2011/09/ jenis -jenis-persepsi-dinamika -persepsi .html.
Diakses 2 Juni 2016.
Kalaen. 2005. Metode Penelitian Kualitatif Interdisipliner Bidang Sosial, Budaya, Filsafat, Agama dan Hukum. Penerbit: Paradigma, Yogyakarta. Kriyantono, Rachmat. 2006. "Teknik Praktis
Riset Komunikasi: Disertai Contoh Praktis Riset Media, Public Relation, Advertising, Komunikasi Organisasi, Komunikasi Pemasaran." Jakarta: Kencana.
Leavitt, Harold J. 1978. "Psikologi manajemen." Jakarta (ID): Erlangga.
Mulyana, Deddy. 2000. Ilmu Komunikasi Suatu Pengantar. Remaja Rosdakarya Bandung.
Rakhmat, Jalaludin. 2005. Psikologi Komunikasi. Remaja Rosdakarya Bandung.
Rakhmat, Jalaluddin. 2004. Metode Penelitian Komunikasi Dilengkapi Contoh Analisis Statistik. Remaja Rosdakarya Bandung.
Restiyanti, Prasetijo dan John J.O.I Ihwalauw. 2005. Perilaku Konsumen. Penerbit ANDI Yogyakarta.
Rusmawardi, Rusmawardi. 2007. Dampak Berdirinya Perkebunan Kelapa Sawit(Elaeis guineensis jack) Terhadap Kondisi Sosial Ekonomi Masyarakat (Studi Kasus Pada Desa Kabuau, Kecamatan
Parenggean, Kabupaten Kotawaringin Timur, Propinsi Kalimantan Tengah). Diss. University of Muhammadiyah Malang.
eprints.umm.ac.id. Diakses 20 Juni 2016. Sujarweni, V. W. 2014. Metodologi Penelitian. Penerbit: Pustaka Baru Press. Yogyakarta.
Syamsuddin, 2011. Dampak Berdirinya Perusahaan Kelapa Sawit (PT. Damai Jaya Lestari) Terhadap Kondisi Sosial Ekonomi
Masyarakat. Skripsi.
Umboh, Jennifer, 2014. Pengaruh Perubahan Sosial Terhadap Lahan Tidur di Desa Tombasian Atas Kecamatan Kawangkoan Barat. Skripsi Universitas Sam Ratulangi, Manado.
Downloads
Published
How to Cite
Issue
Section
License
The copyright holder is the authorl.Â