Strategi Pengembangan Agrowisata Hidden Paradise Di Desa Suluan Kecamatan Tombulu Kabupaten Minahasa

Authors

  • Alexander Wenas Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado
  • Eyverson Ruauw Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado
  • Agnes Estephina Loho Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

DOI:

https://doi.org/10.35791/agrsosek.v19i2.48318

Keywords:

strategy; development; agritourism

Abstract

The purpose of this study was to identify appropriate strategies in the development of Hidden Paradise agro-tourism area in Suluan village, Tombulu sub-district, MInahasa Regency. This research was conducted from October to December 2022. The sampling method used purposive sampling and accidental sampling methods. Primary data was obtained directly from respondents by conducting direct interviews using questionnaires to owners, employees, and visitors of Hidden Paradise Minahasa Agrotourism so that the total number of respondents was 30 people. Secondary data obtained from the Central Bureau of Statistics, and Tombulu District data. Secondary data is also obtained from the internet with the topic of this research which is Agrotourism Development Strategy. The analysis method used in this research is SWOT analysis. The results showed that the Hidden Paradise Minahasa Agrotourism Development Strategy in Suluan Village, Tombulu District, Minahasa Regency is at the coordinate point 0.73; 0.47 which is in quadrant I which means that the position supports a growth strategy.

 

 

Author Biographies

Alexander Wenas, Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

Final-year students at the Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

 

Eyverson Ruauw, Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

Researcher, Lecturer at Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

 

Agnes Estephina Loho, Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

Researcher, Lecturer at Agribusiness Study Program, Department of Social Economics, Faculty of Agriculture, Sam Ratulangi University, Manado

 

References

Budiarti, T., & I. Muflikhati. 2013. Pengembangan agrowisata berbasis masyarakat pada usahatani terpadu guna meningkatkan kesejahteraan petanidan keberlanjutan sistem pertanian. Jurnal Ilmu Pertanian Indonesia, 18(3):200-207.

Budiyah, F. 2020. Implikasi pengembangan desa wisata terhadap peningkatan ekonomi masyarakat lokal studi kasus di Desa Ketenger. Jurnal Ekonomi, Bisnis, dan Akuntansi, 22(2), 182-190.

Palit, I.G., T. Celcius., & G.A. Rumagit. 2017. Strategi pengembangan kawasan agrowisata Rurukan. Agri-Sosioekonomi, 13(2A), 21-34.

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Published

2023-05-25

How to Cite

Wenas, A., Ruauw, E., & Loho, A. E. (2023). Strategi Pengembangan Agrowisata Hidden Paradise Di Desa Suluan Kecamatan Tombulu Kabupaten Minahasa. AGRI-SOSIOEKONOMI, 19(2), 865 –. https://doi.org/10.35791/agrsosek.v19i2.48318

Issue

Vol. 19 No. 2 (2023): Agri-Sosioekonomi

Section

Articles

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