Vol. 6 No. 4 (2025): December 2025

Articles

• The Influence of Marketing Mix Strategy on Customer Loyalty at Alluree Coffee Manado

  Marsha Magdalena Montolalu, Riane Johnly Pio, Danny Mukuan

  215 -219

  • pdf (Bahasa Indonesia)

• The Influence of Work Environment and Motivation on Agent Performance at PT. FWD Insurance Manado

  Junisthira Bianca Rompis, Joula J. Rogahang, Sandra Ingried Asaloei

  220 - 226

  • pdf (Bahasa Indonesia)

• A Comparative Analysis of Bankruptcy Level in Transportation Companies Before and During the Covid-19 Pandemic

  Keisia Suoth

  227 - 233

  • pdf (Bahasa Indonesia)

• The Effect of Work Environment and Work-life Balance on Employee Performance at Marketing Office Citraland Manado

  Maria Saud

  234 - 239

  • pdf (Bahasa Indonesia)

• The Influence of Visual Merchandising and Store Atmosphere on Impulse Buying in KKV Store Consumers at Manado Town Square

  Andi Regita Sugiarti Asri, Johny R.E Tampi, Aneke Y. Punuindoong

  240 - 244

  • pdf (Bahasa Indonesia)

• Financial Ratio Analysis of PT Blue Bird Tbk for the 2020–2023 Period

  Sabina Hajira, Joanne V. Mangindaan, Olivia F. C. Walangitan

  245 - 250

  • pdf (Bahasa Indonesia)

• The Effect of Compensation and Work-Life Balance on Employee Retention at Sintesa Peninsula Hotel Manaso

  Febriani Mangeber, Wehelmina Rumawas, Aneke Y. Punuindoong

  251 - 255

  • pdf (Bahasa Indonesia)

• The Influence of Human Resource Competence and Job Placement on Work-Life Balance at PT Jasamarga Manado Bitung

  Sherenia Afni Wullur

  256 - 262

  • pdf (Bahasa Indonesia)

• The Influence of Service Quality on Consumer Satisfaction at Manjo Kopi Coffee Shop in Airmadidi District North Minahasa Regency

  Apriliani Tamara Lies Mumbunan, Lucky Franky Tamengkel, Joula Jety Rogahang

  263 - 268

  • pdf (Bahasa Indonesia)

• The Influence of the Board of Directors, Independent Commissioners, and Audit Committee on the Profitability of Companies in the Properties & Real Estate Sector on the Indonesia Stock Exchange

  Graciela Palayukan, Riane Johnly Pio, Joanne V. Mangindaan

  269 - 273

  • pdf (Bahasa Indonesia)

• The Influence of Service Quality on Customer Satisfaction at De Royale Homestay Pomorow

  Mikhael Pendong, Riane Johnly Pio, Danny D. S. Mukuan

  274 - 280

  • pdf (Bahasa Indonesia)