Browse Title Index


 
Issue Title
 
Vol 2, No 2 (2014): Jurnal EMBA, HAL 966 - 1089 THE IMPORTANCE PERFORMANCE ANALYSIS OF PHYSICAL ENVIRONMENT FROM CUSTOMER PERSPECTIVE AT MCDONALD’S MANADO Abstract   PDF
Raymond Warouw, Joyce Lapian
 
Vol 9, No 4 (2021): JE. Vol 9 No 4 (2021) THE IMPORTANCE, PERFORMANCE ANALYSIS, SERVICE QUALITY AND PRICE OF MAXIM APPLICATION TOWARDS MANADO USERS Abstract   PDF
Veromita C. Pasambuna, Stanss L. H. V. J. Lapian
 
Vol 5, No 3 (2017): JE.VOL.5 NO 3 (2017) HAL. 3303 THE IMPORTANCE-PERFORMANCE ANALYSIS OF COMPENSATION PROGRAMS AT PT. BANK RAKYAT INDONESIA TONDANO, MINAHASA Abstract   PDF
vabiola R Paat, Willem J. F. A. Tumbuan, Farlane S Rumokoy
 
Vol 4, No 2 (2016): JE Vol.4 No.2 (2016) Hal. 395-517 THE IMPORTANCE-PERFORMANCE ANALYSIS OF SERVICE QUALITY AT AQUARIUS CAR WASH Abstract   PDF
Hannah Nadia Pijoh, Linda Lambey
 
Vol 9, No 3 (2021): JE. Vol 9 No 3 (2021) THE IMPORTANCE-PERFORMANCE ANALYSIS OF STORE ATMOSPHERE AT MATAHARI DEPARTMENT STORE MANADO TOWN SQUARE Abstract   PDF
Milenia C. Kaunang, Willem J.F.A. Tumbuan, Emilia M. Gunawan
 
Vol 9, No 1 (2021): JE VOL 9 NO 1 (2021) THE INFLUENCE MSMEs AND CREATIVE ECONOMY ON ECONOMIC RESILIENCE IN THE NEW NORMAL (CASE STUDY: UNSRAT STUDENT) Abstract   PDF
Edward M. C. Ngantung, Joy E. Tulung, Fitty Valdi Arie
 
Vol 3, No 3 (2015): Jurnal EMBA, HAL 363 - 482 THE INFLUENCE OF ADVERTISEMENT, PERCEIVED PRICE, AND BRAND IMAGE ON CONSUMER BUYING DECISION TO ASUS MOBILE PHONE Abstract   PDF
Archi C. Ruslim, Ferdinand J. Tumewu
 
Vol 3, No 1 (2015): Jurnal EMBA, HAL 474- 591 THE INFLUENCE OF ADVERTISING EFFECTIVENESS AND BRAND IMAGE OF SAMSUNG GALAXY S4 ON CUSTOMERS PERCEPTION IN MANADO Abstract   PDF
Peggy Makalew, Merinda Pandowo
 
Vol 1, No 4 (2013): Jurnal EMBA, HAL 1285 - 1405 THE INFLUENCE OF AFFECTIVE COMMITMENT, CONTINUANCE COMMITMENT, AND NORMATIVE COMMITMENT TO JOB PERFORMANCE AT PT. BANK INTERNATIONAL INDONESIA MANADO Abstract   PDF
Gladys Citra Beatrix Joseph
 
Vol 2, No 3 (2014): Jurnal EMBA, HAL 853 - 972 THE INFLUENCE OF APPRECIATION AND RECOGNITION, CAREER PROMOTION, TRAINING & DEVELOPMENT TOWARDS THE CIVIL SERVANTS’ PERFORMANCE IN DEPERTMENT OF AGRICULTURE IN MINAHASA Abstract   PDF
Patricia Renatte Tengker
 
Vol 10, No 2 (2022): JE. Vol 10 No 2 (2022) The Influence of Atmosphere and Responsiveness on Customer Satisfaction of Bank SulutGO Abstract   PDF
Alif Prabowo
 
Vol 10, No 1 (2022): JE. Vol 10 No 1 (2022) THE INFLUENCE OF ATTITUDE, SUBJECTIVE NORM, AND PERCEIVED BEHAVIORAL CONTROL ON CUSTOMER’S INTENTIONS TOWARDS SUSTAINABLE BEHAVIOR (STUDY ON BANK SULUTGO MANADO) Abstract   PDF
Kezia A. S. Lasut, Joy E. Tulung, Merinda H. C. Pandowo
 
Vol 1, No 3 (2013): Jurnal EMBA, HAL 664-781 THE INFLUENCE OF BEHAVIORAL LOYALTY AND ATTITUDINAL LOYALTY ON PURCHASE BEHAVIOR Abstract   PDF
Brainly Sondakh
 
Vol 10, No 2 (2022): JE. Vol 10 No 2 (2022) THE INFLUENCE OF BRAND AMBASSADOR AND TAGLINE ON GEN-Z BRAND AWARENESS OF TOKOPEDIA Abstract   PDF
Andre Josua Rantung
 
Vol 3, No 3 (2015): Jurnal EMBA, HAL 241 - 362 THE INFLUENCE OF BRAND CHARACTERISTIC, COMPANY CHARACTERISTIC, AND CONSUMER BRAND CHARACTERISTIC ON BRAND LOYALTY AT BELLAGIO SHOES PRODUCT IN MANADO Abstract   PDF
Kessy F. Sengkey
 
Vol 8, No 1 (2020): JE VOL 8 NO 1 (2020) THE INFLUENCE OF BRAND IDENTIFICATION AND BRAND SATISFACTION OF SMARTPHONE PRODUCTS ON BRAND EVANGELISM Abstract   PDF
Stefanus Mamesah, Willem J. F. A. Tumbuan, Maria V.J. Tielung
 
Vol 3, No 4 (2015): JE Vol.3 No.4 (2015) Hal. 509-619 THE INFLUENCE OF BRAND IMAGE, ADVERTISING,PERCEIVED PRICE TOWARD CONSUMER PURCHASE INTENTION AT SAMSUNG SMARTPHONE Abstract   PDF
Sutria Langling Manorek, Sifrid S. Pangemanan, Farlane Rumokoy
 
Vol 4, No 2 (2016): JE Vol.4 No.2 (2016) Hal. 395-517 THE INFLUENCE OF BRAND IMAGE AND ADVERTISING ON CONSUMER BUYING BEHAVIOR IN TELKOMSEL 4G PACKAGE PLAN Abstract   PDF
Frederik Jibrael Umboh, Maria V.J. Tielung
 
Vol 9, No 1 (2021): JE VOL 9 NO 1 (2021) THE INFLUENCE OF BRAND IMAGE AND COUNTRY OF ORIGIN ON PURCHASE DECISION OF OPPO SMARTPHONE IN MANADO Abstract   PDF
Jutresia Nigita Kausuhe, Frederik G. Worang, Emilia M. Gunawan
 
Vol 10, No 1 (2022): JE. Vol 10 No 1 (2022) THE INFLUENCE OF BRAND IMAGE AND CUSOMER PERCEIVED VALUE TOWARDS CUSTOMER LOYALTY AT DREAMS ORGANIZER Abstract   PDF
Talitha Athalia Lumi, Maryam Mangantar, Shinta C. J. Wangke
 
Vol 10, No 1 (2022): JE. Vol 10 No 1 (2022) THE INFLUENCE OF BRAND IMAGE AND PROMOTION TOWARD BRAND LOYALTY OF INDRIVER MANADO Abstract   PDF
Arrent R. Lumi, David P. E Saerang, Ferdinand J. Tumewu
 
Vol 8, No 4 (2020): JE VOL 8 NO 4 (2020) THE INFLUENCE OF BRAND IMAGE AND SELF-IMAGE CONGRUENCE TOWARDS BRAND ATTACHMENT ON FASHION ITEMS (CASE STUDY: STUDENTS OF IBA, SAM RATULANGI UNIVERSITY) Abstract   PDF
Ekaristia Gratia Pangemanan, Frederik G. Worang, Fitty Valdi Arie
 
Vol 10, No 1 (2022): JE. Vol 10 No 1 (2022) THE INFLUENCE OF BRAND IMAGE AND SERVICE QUALITY ON PURCHASE DECISIONS AT J&T EXPRESS SERVICES DURING THE COVID-19 PANDEMIC Abstract   PDF
Dita Arabella Sihombing, James Massie, Merinda Pandowo
 
Vol 3, No 4 (2015): JE Vol.3 No.4 (2015) Hal. 621-728 THE INFLUENCE OF BRAND IMAGE, AND SERVICE QUALITY TOWARD CONSUMER PURCHASE INTENTION OF BLUE BIRD TAXI MANADO Abstract   PDF
Evans Mambu
 
Vol 1, No 4 (2013): Jurnal EMBA, HAL 1533 - 1649 THE INFLUENCE OF BRAND IMAGE, BRAND PERSONALITY AND BRAND AWARENESS ON CONSUMER PURCHASE INTENTION OF APPLE SMARTPHONE Abstract   PDF
Indriany M. Wijaya
 
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