Vol 15, No 5 (2015)

Jurnal Berkala Ilmiah EFISIENSI (page 334 - 495)

Table of Contents

Articles

THE INFLUENCE OF INDONESIAN CELEBRITY BRAND AMBASSADOR ON CONSUMER BUYING BEHAVIOR OF FEMALE BEAUTY PRODUCTS
Anggreyni Bachrun
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THE ENVIRONMENTAL STIMULI OF THE WEDDING DECORATION TOWARDS CUSTOMER SATISFACTION
Prisciani Blesy Umbas
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ANALYZE THE EFFECT OF TRUST, PRICE, QUALITY AND PERCEIVED RISK TOWARD CONSUMER PURCHASE BEHAVIOR IN ONLINE SHOPS INSTAGRAM
Ryan Kusumah
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THE INFLUENCE OF PERCEIVED EASE OF USE, PERCEIVED USEFULNESS AND TRUST ON REPURCHASE INTENTION OF LION AIR E-TICKET
Cindy Regina Oroh
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THE INFLUENCE OF BRAND IMAGE, BRAND TRUST AND CUSTOMER SATISFACTION ON BRAND LOYALTY (CASE OF SAMSUNG SMARTPHONE)
Detha Misgi Pratiwi
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THE INFLUENCE OF RETAIL STORE CHARACTERISTICS ON CONSUMER PURCHASE INTENTION (CASE STUDY IN MULTI MART MEGA MALL MANADO)
Friska Mentari Manan
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THE EFFECT OF WORKFORCE DIVERSITY, LEADERSHIP STYLE AND COMPENSATION TOWARD ORGANIZATIONAL COMMITMENT (CASE STUDY AT PT. PERTAMINA MANADO)
Lestari Pratiwi Pasaribu
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ANALYZING THE INFLUENCE OF ATTITUDE TOWARDS SPONSOR AND SPONSORSHIP AWARENESS TO PURCHASE INTENTION IN MANADO (CASE STUDY: MOTOGP)
Christin Rondonuwu
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THE INFLUENCE OF PERSONALITY, LIFESTYLE, MONEY ATTITUDE ON CUSTOMER PURCHASE DECISION (CASE STUDY: MANADO GRAND PALACE CONVENTION HALL)
Claudia Angelita Kowel
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THE INFLUENCE OF DIRECT MARKETING AND ADVERTISING TOWARD CUSTOMER PURCHASE INTENTION IN APPLYING CONSUMER LOAN FOR GOVERNMENT EMPLOYEES AT PT.BANK SULUT AMURANG BRANCH
Nadia Rawung
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ANALYZING FINANCIAL PERFORMANCE IN PT. BANK MANDIRI (PERSERO) TBK
Sri Wahyuni Anggraini Kamal
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ANALYSING THE EFFECT OF RETURN ON EQUITY, RETURN ON ASSETS AND EARNINGS PER SHARE TOWARD SHARE PRICE: AN EMPERICAL STUDY OF FOOD AND BEVERAGE COMPANIES LISTED ON INDONESIA STOCK EXCHANGE
Ursula Tamuntuan
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ANALYSIS OF ADVERTISEMENT TOOLS FOR MARKETING TOWARDS CUSTOMER BUYING BEHAVIOR FROM TELKOMSEL IN MANADO
Yunita Moromba
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THE IMPACT OF LEADERSHIP STYLE, WORK MOTIVATION, AND JOB SATISFACTION ON EMPLOYEE PERFORMANCE (BANK BNI KAWANGKOAN BRANCH)
Stifan Langi
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THE IMPACT OF CONSUMER ATTITUDE AND BRAND EQUITY TOWARD GREEN PURCHASE INTENTION FOR THE GREEN PRODUCT COSMETIC ON SARI AYU MARTHA TILAAR
Sysilia Maradesa
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