Pemetaan Bisnis Sabun Ecoenzym Produksi Biarawati Ekopastoral DSY Menggunakan Business Model Canvas

Authors

  • Natalia Nadia Tuju Program Studi Agribisnis Fakultas Pertanian Universitas Sam Ratulangi
  • Maya Hendrietta Montolalu Program Studi Agribisnis Fakultas Pertanian Universitas Sam Ratulangi
  • Nordy Fritsgerald Lucky Waney Program Studi Agribisnis Fakultas Pertanian Universitas Sam Ratulangi

DOI:

https://doi.org/10.35791/agrirud.v6i4.57655

Keywords:

business model canvas mapping, ecoenzym soap, business improvitation

Abstract

This research aims to map the Ecoenzym soap business model produced by Ecopastoral Dsy nuns using the Business Model Canvas (BMC) at the Dsy Ecopastoral Center in Kawatak village, South Langowan District, Minahasa Regency. The research period was carried out for 3 months, namely from April to June 2024. The data collection method is a descriptive qualitative approach, data collection is a population survey by making direct observations at the research location and distributing prepared questionnaires. The results of the research show that based on the results of the identification, mapping and analysis of business models that have been carried out by researchers, the conclusion that can be drawn is that there are six elements of the canvas model business that need to be improvised into a new canvas business model, including customer relationships, channels, partnerships, key resources, revenue streams and value offered.

References

Harjanti D dan Boedianto L, 2015. Strategi Pengembangan Bisnis Pada Depot Selaris dengan Pendekatan Business Model Canvas. Surabaya: Universitas Kristen Petra, Jurnal Agora, 3(2).

Maulidian Fauzi A, dan Hamdilah S, 2019. Pemetaan Model Bisnis Susu Sapi Perah di PPSP-SP, Pancoran, Jakarta Selatan. Jakarta Selatan: Universitas Trilogi, Jurnal Polbangtan, 3(2); 1-9.

Osterwalder A, P, 2012. Business Model Generation. Canada: John Wiley & Sons, Inc.

Pramulya R, Agustia D, Darmansyah D, Lestari R, Alfizar S, dan Dabutar C, 2023. Pemetaan Model Bisnis Red House Cofeee dengan Pendekatan Bisnis Model Canvas. Aceh: Universitas Teuku Umar, Jurnal Pertanian Agros, 25(1); 632-639.

Rawis J, Panelewen V, dan Mirah A, 2016. Analisis Keuntungan Usaha Kecil Kuliner dalam Upaya Pengembangan UMKM di Kota Manado (Studi Kasus Usaha Katering Miracle Ranotana Weru). Manado: Universitas Sam Ratulangi, Jurnal EMBA 4(2); 106-119

Downloads

Published

2024-08-29

How to Cite

Tuju, N. N., Montolalu, M. H., & Waney, N. F. L. (2024). Pemetaan Bisnis Sabun Ecoenzym Produksi Biarawati Ekopastoral DSY Menggunakan Business Model Canvas. Journal of Agribusiness and Rural Development (Jurnal Agribisnis Dan Pengembangan Pedesaan), 6(4), 201–210. https://doi.org/10.35791/agrirud.v6i4.57655