Vol. 5 No. 1 (2024): Maret 2024

Articles

• The Effect of Financial Leverage on the Profitability of PT Bank Central Asia Tbk for the Period 2003-2022

  Meifita Putri Anjang, Tinneke M Tumbel, Joula J. Rogahang

  786 - 793

  • pdf (Bahasa Indonesia)

• The Effect of Price and Promotion on Property Purchasing Decisions at PT Kawanua Housing Development in Tomohon City

  Erin Erika Lumain, Tinneke M Tumbel, Joula J. Rogahang

  794 - 798

  • pdf (Bahasa Indonesia)

• The Influence of Brand Image and Store Atmosphere on Consumer Purchasing Decisions of J.Co Donuts & Coffee Mega Mall Manado City

  Eugenea Tampi, Lucky F. Tamengkel, Sandra I. Asaloei

  799 - 802

  • pdf (Bahasa Indonesia)

• The Influence of Brand Image and Service Quality on Purchasing Decisions at the Ice Cream Mixue Store, Megamall Manado City Branch

  Valentine Vanessa Julivah Mintje, Tinneke M Tumbel, Aneke Yolly Punuindoong

  803 - 806

  • pdf (Bahasa Indonesia)

• Promotion Strategy through Social Media at Koel Manado Store

  Vanessa Rumambi, Tinneke M Tumbel, Olivia Walangitan

  807 - 811

  • pdf (Bahasa Indonesia)

• The Effect of Ecotourism and Tourism Service Quality on Tourist Satisfaction on Failonga Island, Tidore Islands City

  Widyawati Ade, Tinneke M Tumbel, Olivia Walangitan

  812 - 815

  • pdf (Bahasa Indonesia)

• The Influence of Influencer Marketing and Price Discount on Purchasing Decisions for Barenbliss Lipstick through the Shopee Application for Students of the Department of Administrative Sciences Fisip Unsrat

  Rachel Tilaar, Tinneke M Tumbel, Olivia Walangitan

  816 - 819

  • pdf (Bahasa Indonesia)

• The Influence of Reward and Punishment on Employee Performance in BRI Cabang Bitung

  Feylani Puja Antara, Riane Johnly Pio, Ventje Tatimu

  820 - 825

  • pdf (Bahasa Indonesia)

• The Effect of Work Conflict and Work Environment on Employee Performance at the North Sulawesi Branch of Jasa Raharja

  Jonathan Angginaloy, Ventje Tatimu, Danny D. S. Mukuan

  826 - 831

  • pdf (Bahasa Indonesia)

• The Influence of Product Diversity and Lifestyle on Purchasing Decisions for Anime Merchandise among Sam Ratulangi University Students

  Denisa Diman, Tinneke M Tumbel, Olivia Walangitan

  832 - 836

  • pdf (Bahasa Indonesia)

• Financial Distress Prediction Analysis using the Altman Z-Score Method in Tobacco Subsector Companies

  Nadia Widya Septiana, Joula J Rogahang, Danny D. S. Mukuan

  837 - 842

  • pdf (Bahasa Indonesia)