PENGARUH EKOWISATA DAN KUALITAS PELAYANAN PARIWISATA TERHADAP KEPUASAN WISATAWAN DI PULAU FAILONGA KOTA TIDORE KEPULAUAN

Authors

  • Widyawati Ade Universitas Sam Ratulangi
  • Tinneke M Tumbel Universitas Sam Ratulangi
  • Olivia Walangitan Universitas Sam Ratulangi

DOI:

https://doi.org/10.35797/ejp.v5i1.54500

Keywords:

Ecotourism, Service quality, Tourist satisfaction

Abstract

This research aims to determine the influence of ecotourism and tourism services on tourist satisfaction on Failonga Island, Tidore City, Archipelago. This research uses quantitative methods with the Multiple Linear Regression Analysis method. Testing simultaneously (t test) and simultaneously (F test) using SPSS software. The population in this study were people who had visited Failonga Island, Tidore City, Archipelago. Using the Lemeshow formula, a sample of 100 people was obtained. Based on the regression equation, it shows that the Ecotourism variable has a positive effect of 0.147 and Service Quality has a positive effect of 0.072. Based on the partial t test, Ecotourism has no significant effect on the dependent variable, namely (Y) Tourist Satisfaction.

References

Amri, S., Arfan, F. Syamsuddin, N. & Mukhdasir, K,K. (2023). Pengaruh Daya Tarik Wisata Halal Terhadap Kepuasan Wisatawan Berkunjung Ke Kota Sabang. JEMSI (Jurnal Ekonomi, Manajemen,DanAkuntansi), 9(4)

Jenny, B. Memah Y. M. & Kudrat, P. (2022). Tingkat Kepuasan Konsumen Di Tempat Wisata Melby’ls Kota Tomohon. Jurnal Sinta 5, 19 (1), 395-404.

Kurniasih, D. (2021). Kepuasan Konsumen Studi Terhadap Wourth of Mouth, Kualitas Layanan dan Citra Merek, Banten- Indonesia: Bintang Sembilan Visitama.

Lasut, J.J., Suwu, A. A. E, Bopeng, R.G. (2023), Implementasi Kebijakan Pemerintah Dalam Pemulihan Ekonomi Pariwisata Di Kecamatan Bunaken Kepulaun Kota Manado Provinsi Sulawesiutara 3 (3),23374004.

Sugiyono (2017). Metode Penelitian Kuantitatif dan R&D. Bandung : Alfabeta,CV

Malinda, A, Tamengkel L. F, & Walangitan O.F.C. (2023). Pengaruh Promosi Online Terhadap Minat Kunjungan Wisatawan Lambangan Pauno Di Desa Kendek, 4 (5)

Published

2024-04-15

How to Cite

Ade, W., Tumbel, T. M., & Walangitan, O. (2024). PENGARUH EKOWISATA DAN KUALITAS PELAYANAN PARIWISATA TERHADAP KEPUASAN WISATAWAN DI PULAU FAILONGA KOTA TIDORE KEPULAUAN. Productivity, 5(1), 812–815. https://doi.org/10.35797/ejp.v5i1.54500

Issue

Section

Articles

Most read articles by the same author(s)

1 2 > >>