Massie, James D.D

• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 4 (2022): JE. VOL 10 NO 4 (2022) - Articles
  Analisis Pengaruh Customer Relationship Management (CRM), Kualitas Pelayanan Dan Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Wifi Indihome (Studi Kasus Perumahan Alandrew Permai Manado)
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 11 No. 3 (2023): JE. VOL. 11 No. 3 - Articles
  THE INFLUENCE OF ENTREPRENEURSHIP EDUCATION AND PEER INFLUENCE ON ENTREPRENEURIAL INTENTION WITH ENTREPRENEURIAL CHARACTERISTICS AS INTERVENING VARIABLE (CASE STUDY: STUDENTS AT FEB UNSRAT)
  Abstract  pdf
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 02 (2017): JE VOL 5 NO 2 (2017) HAL 2488 - Articles
  QUALITY CONTROL ANALYSIS USING STATISTICAL QUALITY CONTROL AT PT MASSINDO SINAR PRATAMA MANADO
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 No 3 (2017) HAL 3644 - Articles
  PENGARUH KELOMPOK ACUAN DAN BRAND IMAGE TERHADAP MINAT BELI SMARTPHONE
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  THE ANALYSIS OF EMPLOYESS’ FEEDBACK ON THE CHANGE MANAGEMENT IMPLEMENTATION AT PT. AIR MANADO
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 1 (2022): JE. Vol 10 No 1 (2022) - Articles
  PENGARUH MARKETING MIX TERHADAP KEPUTUSAN PEMBELIAN PRODUK THE BODY SHOP DI ERA PANDEMI (STUDI PADA KONSUMEN THE BODY SHOP KOTA MANADO)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 02 (2017): JE VOL 5 NO 2 (2017) HAL 2488 - Articles
  ANALYSIS OF SOCIAL MEDIA IMPACT AND ITS BENEFIT ON THE DEVELOPMENT OF SMALL MEDIUM ENTERPRISES IN MANADO
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 NO 3 (2017) HAL 3885 - Articles
  THE EFFECT OF CREDIT RATING ANNOUNCEMENT TO MARKET REACTION
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  THE INFLUENCE OF LIFESTYLE ON PURCHASING DECISION OF “GUESS†BRANDED GOODS IN MANADO
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 1 (2019): JE VOL 7 NO 1 (2019) - Articles
  THE EFFECT OF ENTREPRENEURIAL ORIENTATION AND INNOVATION CAPABILITY TOWARDS FIRM PERFORMANCE IN SMALL AND MEDIUM ENTERPRISES (Case Study: Grilled Restaurants in Manado)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 1 (2022): JE. Vol 10 No 1 (2022) - Articles
  PENGARUH ElECTRONIC WORD OF MOUTH DAN CELEBRITY ENDORSER DENGAN BRAND IMAGE TERHADAP PURCHASE INTENTION PEMBELIAN TIKET ONLINE (STUDI PADA SITUS TRAVELOKA)
  Abstract  PDF  PENGARUH ElECTRONIC WORD OF MOUTH DAN CELEBRITY ENDORSER DENGAN BRAND IMAGE TERHADAP PURCHASE INTENTION PEMBELIAN TIKET ONLINE (STUDI PADA SITUS TRAVELOKA)  Revisi jurnal
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 2 (2017): JE VOL 5 NO 2 (2017) HAL 2597 - Articles
  THE SUPPLY CHAIN REDESIGN OF CHILI COMMODITY IN LIRUNG DISTRICT TALAUD REGENCY
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 NO 3 (2017) HAL 3985 - Articles
  MARKETING STRATEGY ANALYSIS OF MICRO, SMALL, MEDIUM ENTERPRISE (CASE STUDY: FURNITURE INDUSTRY IN TOULIANG OKI VILLAGE)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 1 (2019): JE VOL 7 NO 1 (2019) - Articles
  THE INFLUENCE OF E-COMMERCE TO STUDENT ONLINE DECISION AT SAM RATULANGI UNIVERSITY
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 1 (2022): JE. Vol 10 No 1 (2022) - Articles
  THE IMPLEMENTATION OF MARKETING STRATEGY IN THE FACE OF COVID19 PANDEMIC ( case study : CV. DEFOMA )
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 NO 3 (2017) HAL 3985 - Articles
  SELF-ASSESSMENT AMONG THE STUDENTS OF INTERNATIONAL BUSINESS ADMINISTRATION SAM RATULANGI UNIVERSITY ON THE ENTREPRENEURIAL POTENTIAL
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  INNOVATION PERFORMANCE: ABSORPTIVE CAPACITY TO INCREASE PERFORMANCE IN SMALL AND MEDIUM-SIZED ENTERPRISES (SMES) (CASE STUDY: SMES IN MANADO)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 3 (2019): JE VOL 7 NO 3 (2019) - Articles
  PENGARUH VIRAL MARKETING, FOOD QUALITY DAN BRAND TRUST TERHADAP KEPUTUSAN PEMBELIAN PRODUK MOM MILK MANADO
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 1 (2022): JE. Vol 10 No 1 (2022) - Articles
  ANALYSIS THE INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION (Case Study: “Kedai Twenties Manadoâ€)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 2 (2017): JE VOL 5 NO 2 (2017) HAL 1315 - Articles
  PENGARUH STORE ATMOSPHERE DAN FAKTOR PSIKOLOGIS TERHADAP KEPUTUSAN PEMBELIAN PADA MATAHARI DEPARTEMEN STORE MEGA TRADE CENTER MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 NO 3 (2017) HAL 2829 - Articles
  COMPARATIVE ANALYSIS OF CONSUMER ATTITUDE AND SOCIAL INFLUENCE BETWEEN MALE AND FEMALE OF COUNTERFEIT PRODUCT (CASE STUDY: WAKAI SHOES)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 1 (2018): JE VOL 6 NO 1 (2018) - Articles
  COMPARATIVE RESEARCH OF CONSUMER PURCHASE INTENTION TOWARDS ORIGINAL AND COUNTERFEIT PRODUCT OF NIKE SHOES IN MANADO
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  DETERMINING THE MARKET LEADER OF RESIDENTIAL HOUSING AND PROPERTY USING ANALYTICAL HIERARCHY PROCESS (AHP) CASE STUDY : CITRALAND AND TAMANSARI METROPOLITAN IN MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 3 (2019): JE VOL 7 NO 3 (2019) - Articles
  PENGARUH CUSTOMER EXPERIENCE, CUSTOMER VALUE, DAN BRAND TRUST TERHADAP CUSTOMER LOYALTY PENGGUNA JASA TRANSPORTASI ONLINE GO-JEK DI MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022) - Articles
  PENGARUH CONTENT MARKETING, SEARCH ENGINE OPTIMIZATION DAN SOCIAL MEDIA MARKETING TERHADAP KEPUTUSAN PEMBELIAN MAHASISWA FEB UNSRAT DI E-COMMERCE SOCIOLLA
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 2 (2017): JE VOL 5 No 2 (2017) Hal 1433 - Articles
  PENGARUH PENGENDALIAN INTERNAL DAN GAYA KEPEMIMPINAN TERHADAP KINERJA KARYAWAN PADA HOTEL BOULEVARD MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 NO 3 (2017) HAL 2829 - Articles
  A COMPARATIVE ANALYSIS OF MALE AND FEMALE WHO BUY ON INSTAGRAM ONLINE SHOP
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 1 (2018): JE VOL 6 NO 1 (2018) - Articles
  A STUDY OF ENTREPRENEURIAL MARKETING IN SMALL AND MEDIUM ENTERPRISES (SME’s) AT UD. KAMANG WANGKO IN LEILEM
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  SEGMENTASI PASAR SEPEDA MOTOR HONDA REVO STUDY KASUS DI KACAMATAN KAWANGKOAN
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 2 (2019): JE VOL 7 NO 2 (2019) - Articles
  ANALYSIS THE IMPACT OF SOCIAL NETWORKING SITES (SNW’S) ON JOB SEEKERS IN MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 10 No. 3 (2022): JE. Vol 10 No 3 (2022) - Articles
  STRATEGI PENGEMBANGAN PASAR TRADISIONAL SEBAGAI UPAYA PENINGKATAN KEPUASAN PEDAGANG DAN PENGUNJUNG PADA PASAR RAKYAT TOMBATU KABUPATEN MINAHASA TENGGARA
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE VOL 5 NO 3 (2017) HAL 3180 - Articles
  FACTORS ANALYSIS OF DRIVE PURCHASE DECISION ON MAPANGET GRIYA INDAH 4
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 3 (2018): JE VOL 6 NO 3 (2018) - Articles
  ANALYSIS OF CUSTOMER ENGAGEMENT BEHAVIOR FOR SMALL AND MEDIUM SOUVENIR ENTERPRISES IN MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  AN ANALYSIS OF BANKRUPTCY PREDICTION IN MANUFACTURING FIRM BY USING BANKRUPTCY MODELS (CASE STUDY IN CHEMICAL SUB SECTOR LISTED IN INDONESIA STOCK EXCHANGE 2013-2017)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 2 (2019): JE VOL 7 NO 2 (2019) - Articles
  PENGARUH DIFERENSIASI PRODUK, KUALITAS PELAYANAN DAN CUSTOMER RELATIONSHIP MANAGEMENT (CRM) TERHADAP KEPUASAN PELANGGAN (Studi Kasus Pada PT. Pinus Merah Abadi Nabati Manado)
  Abstract  PDF
• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 2 (2017): JE VOL 5 NO 2 (2017) HAL 2385 - Articles
  EVALUATING IN-FLIGHT SERVICE OF BATIK AIR USING IMPORTANCE AND PERFORMANCE ANALYSIS
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 5 No. 3 (2017): JE. VOL 5. NO. 3 (2017) HAL 3529 - Articles
  PENGARUH POTONGAN HARGA DAN STORE ATMOSPHERE TERHADAP IMPULSE BUYING PADA MATAHARI DEPARTEMENT STORE MEGA MALL MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  PENGARUH BRAND ATTITUDE DAN PRODUCT PROMOTION TERHADAP KEPUTUSAN MENABUNG PADA BANK SULUTGO CABANG UTAMA
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 6 No. 4 (2018): JE VOL 6 NO 4 (2018) - Articles
  ANALISIS KUALITAS LAYANAN DAN DIFERENSIASI JASA TERHADAP KINERJA LAYANAN HOTEL SAHID KAWANUA MANADO
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• Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 7 No. 3 (2019): JE VOL 7 NO 3 (2019) - Articles
  ANALYZING THE ENTREPRENEURIAL SELF-EFFICACY ON ONLINE FLORIST IN MANADO
  Abstract  PDF